AV at trade shows – hit or miss?

By Nevil Bounds 23. August 2018

Today, we have the best possible equipment and techniques for video, sound and lighting. So why is it that AV at trade shows still manages to miss the target on occasion? Nevil Bounds muses on AV and its pitfalls on the show floor. 

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Temaer: wow-factor, lighting, visitor experience, tradeshows

Interview: Events, highlights & planning, UAE

By Jacquie McHale 9. August 2018

Terry Miranda is the CEO and creative lead at UAE-based Lighthouse Productions. Originally specialising in lighting design, the company has evolved to become one of the region's leading production design companies, offering turnkey event solutions on a giant scale. We talked to Terry about recent projects, lighting design and the key to a great event.

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Temaer: wow-factor, visitor experience, entertainment technology, video pro, mapping, inspiration, uae

Interview: Event challenges, highlights & planning

By Jacquie McHale 26. July 2018

A visual technologist and entertainment designer, Lalindra Amarasekara is dedicated to delivering remarkable experiences to audiences. As the co-founder of award-winning Cyber Illusions (Pvt) Ltd, he has been involved in many high-profile events both in both Sri Lanka and abroad. We touched base with Lalindra to talk about events – recent highlights, planning tips and biggest challenges to date. Read on…

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Temaer: wow-factor, visitor experience, entertainment technology, essentials, video pro, mapping, inspiration

Five (more) examples of creative projection mapping

By Jacquie McHale 19. July 2018

More mapping… We've listed a further five applications showing how projection mapping can effectively transform just about anything, whether it’s spacecraft, signs, sports arenas or a 600 year-old landmark!

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Temaer: wow-factor, multi-display, visitor experience, mapping, inspiration

Content management for media servers: What, why and how?

By Johannes-Christian "Jochri" Michel 5. July 2018

People often ask me what I’m doing when they see me sitting on the left or right of one (or up to three) WATCHOUT operators. “Me? I’m the content manager. Just give me your data and I’ll deal with it,” I usually reply. Judging by the number of blank looks I receive, the concept of content management is not as clear-cut as you might think. Here’s a brief look at what we do, why, and how content management could make your next production even smoother!

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Temaer: corporate event, wow-factor, video, format, entertainment technology, video pro, content, management

Five examples of creative projection mapping

By Jacquie McHale 28. June 2018

For many people, mapping is synonymous with architectural projection, bringing buildings to life. In this short piece, we highlight five other projection applications, some old and some new. Go map…

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Temaer: wow-factor, multi-display, visitor experience, mapping

What is projection mapping?

By Adrian Pennington 7. June 2018

Video mapping, projection mapping, 3D mapping, spatial augmented reality or plain old mapping, the technology has plenty of names but the effect can be summed up in a single word: wow! We take a quick look at what it is and when to use it.

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Temaer: projection mapping, augmented reality, wow-factor, audience engagement, video, visitor experience

10 tips on how you can improve your next corporate event

By David Aleksandersen 21. February 2018

Are you planning your next corporate event? Planning may not be the most exciting part of the event, but thinking things through in advance will hopefully avert some of the biggest headaches on the day – and help ensure success. Here are 10 tips for you to consider for your next event with focus on how to add the WOW factor!

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Temaer: event, marketing, event management, corporate event, wow-factor, 10 tips

About News & Views

This blog is created by Dataton, and is about multi-display software and surrounding technologies, media servers, content creation - basically anything within the AV industry that serves to enrich the audience experience! Since the 90s, Dataton has published News & Views, with content reflecting the world of multimedia communication. Views, info, and opinions expressed in News & Views are solely those of the individual authors!

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