David Aleksandersen

David Aleksandersen has extensive experience from the audiovisual industry and is an active blogger. He has been responsible for developing and executing marketing, sales and initiatives in knowledge transfer and partner training for more than 20 years. David has held positions such as Marketing Manager of Dataton, CEO of Nordic Media Lab, Product Marketing Manager at Barco/projectiondesign and is currently business advisor at MarkedsPartner.
Find me on:

Recent posts

Guide to becoming a media server professional – Part 7: The infrastructure

By David Aleksandersen 28. March 2020

Interested in becoming a professional media server operator or user, but aren't sure which skills you need? In the seventh blog in this series, we focus on infrastructure and system setup, including connectivity and capturing content from external sources.

These posts are based on recommendations from the fine people of the Media Server Professionals (Facebook) group.

Read more

Temaer: cables, displays, video pro, mediaserver, professional, adapters

The State Of The AV Industry 2020

By David Aleksandersen 7. March 2020

According to AVIXA™, the global professional AV Industry will reach a staggering USD 325 billion in 2024. And 2020 started off quite well…  before we learned a new word: Covid-19, coronavirus.

Let’s start with a quick look at the reasoning behind the AVIXA numbers, published before coronavirus made the headlines. AVIXA’s “2019 AV Industry Outlook and Trends Analysis” states that the demand for pro-AV products and services is driven by a global rise in GDP (Gross Domestic Product), because the pro-AV industry provides solutions to almost all facets of the economy. The forecast shows that Asia-Pacific is overtaking the Americas as the largest revenue-producing region, while all markets globally will show growth. 

Read more

Temaer: future, avixa, networking, professional

Guide to becoming a media server professional – Part 6: The display

By David Aleksandersen 15. December 2019

Are you thinking about becoming a professional media server operator or user, but aren't sure which skills you need? In the sixth blog in the series, we will dig into the world of displays!

These posts are based on recommendations from the fine people of the Media Server Professionals (Facebook) group.

Read more

Temaer: LED, displays, video pro, mediaserver, professional, blend, projectors

Guide to becoming a media server professional – Part 5: Three dimensions

By David Aleksandersen 30. November 2019

Are you thinking about becoming a professional media server operator or user, but aren't sure which skills you need? This is blog number five in the series, and this time we're shining a light on 3D files, formats and projection mapping

These posts are based on recommendations from the fine people of the Media Server Professionals (Facebook) group.

Read more

Temaer: projection mapping, tools, video pro, mediaserver, stereoscopy, professional, 3D

Guide to becoming a media server professional – Part 4: The images

By David Aleksandersen 10. November 2019

Are you thinking about becoming a professional media server operator or user, but aren't sure which skills you need? In the fourth instalment of this guide, we continue to explore content for media playback with a look at still-image formats. From compressed/lossy image formats to uncompressed/lossless formats to the age-old question, when do you need uncompressed?

As always, the content is based on recommendations from the fine people of the Media Server Professionals (Facebook) group.

Read more

Temaer: tools, video pro, networking, mediaserver, professional, still image format

Guide to becoming a media server professional – Part 3: The bits

By David Aleksandersen 27. October 2019

Have you considered becoming a professional media server operator or user? Unsure of what technical skills you need? This is blog number three in our series on media server pros, and this time we’re digging further into the details of media server content (yes, video) for playback in media servers, based on recommendations from the fine people of the Media Server Professionals (Facebook) group.

Let’s pick up from where we finished in the last post!

Read more

Temaer: tools, video pro, networking, mediaserver, professional

Guide to becoming a media server professional – Part 2: The tech

By David Aleksandersen 12. October 2019

Are you thinking about becoming a professional media server operator or user, but aren't sure which skills you need? I asked this as an open question to a Facebook group of Media Server Professionals, and the response was overwhelming. This is the second in a series of blogs inspired by their valuable recommendations on traits, tools, media server approach, content and technologies to know, with my own experience thrown into the pot, too. Keep an eye out for a full-blown eBook on the subject later on!

“Dear fellow Media Server Professionals, I am writing an article about things you should know or learn as a fresh media server operator. Like a small best-practice guide, both on soft skills and hardware to know.  

I would highly appreciate your input on this. What would an experienced professional like yourself say to a newbie?”

This second blog looks at media server philosophy and hones in on audio and video. Let's get going… 

Read more

Temaer: audio, tools, video pro, networking, mediaserver, professional

Guide to becoming a media server professional – part 1

By David Aleksandersen 26. September 2019

Have you considered becoming a professional media server operator or user, but aren't sure which skills you need? After meeting with many keen students and fledgeling operators over the years at trade shows and in the classroom, I posed the question below to a Facebook group of Media Server Professionals and asked for their thoughts on the matter. This article is the first of two, presenting their valuable recommendations.

“Dear fellow Media Server Professionals, I am writing an article about things you should know or learn as a fresh media server operator. Like a small best-practice guide, both on soft skills and hardware to know.  

I would highly appreciate your input on this. What would an experienced professional like yourself say to a newbie?”

I was not surprised by the level of helpfulness in the media server community, but I was admittedly amazed by the sheer volume of responses. 

Here's an overview of what I will cover in this article. In a later post, I will tackle the technical stuff. And, because the feedback was so overwhelming and many topics deserve more than a few short sentences, don’t be surprised if there’s a more comprehensive eBook on the subject available at a later date!

Read more

Temaer: event management, tools, video pro, networking, mediaserver, professional

Projection light sources: from arc to laser

By David Aleksandersen 5. July 2019

The history of projection is entwined with that of illumination – after all, every projector needs a light source! In this blog, we turn the spotlight on lamps, from the gas discharge models of the 1800s to today's laser technology.

Read more

Temaer: projection, laser, Metal halid lamps, lamps, light sources

A short history of projection

By David Aleksandersen 27. June 2019

Did you know that the history of projection reaches all the way back to camera obscura and magic lanterns, but that it was the development of optics in the late 16th and early 17th century that made a major impact on projection as we know it today?

Read more

Temaer: dataton, projection, slide projector, CRT projectors

About News & Views

This blog is created by Dataton, and is about multi-display software and surrounding technologies, media servers, content creation - basically anything within the AV industry that serves to enrich the audience experience! Since the 90s, Dataton has published News & Views, with content reflecting the world of multimedia communication. Views, info, and opinions expressed in News & Views are solely those of the individual authors!

Posts by Topic

See all

Recent Posts

Search the blog

FOLLOW US