As projection-mapping continues to enchant audiences worldwide, Dataton highlights three applications, each with a different approach and each creating an unforgettable experience in art, performance and celebration.
How projection mapping makes an impact every time
By Jacquie McHale 18. October 2022
Temaer: projection, wow-factor, visitor experience, mapping, inspiration
Map more – five creative projection mapping applications
By Jacquie McHale 4. December 2020
Looking for inspiration? Take peek at these projection mapping applications which transform both the mundane and the magnificent, proving yet again that you can map just about anything!
Temaer: projection, wow-factor, visitor experience, mapping, inspiration
Flexible LED content design demands a spatial mindset
By Adrian Pennington 19. March 2020
Projection has traditionally been considered to have an unassailable advantage over other media when it comes to making any surface a digital canvas. From a shop window to the facade of a cathedral, projection has the edge – particularly when the latest projection mapping techniques are employed. Is that all about to change? After walking the halls at ISE 2020, Adrian Pennington considers recent advances in direct view LED and wonders if the gap has now narrowed.
Temaer: projection mapping, LED, wow-factor, audience engagement, visitor experience, ise
Interview: Meet David Willrich, DJW, UK
By Nevil Bounds 22. December 2019
This week Nevil Bounds talks to David Willrich, founder of DJW, and a well-known figure in the UK (and international) AV industry. DJW started out in 1986 as a consultancy business focused on museums and visitor parks. Today, the company’s portfolio includes hotels, museums, visitor parks and attractions. Recent DJW projects include the Museum of the Gateway Arch in St Louis, USA; the Qasr Al Hosn Fort in Abu Dhabi (pictured above) and the Strawberry Field Exhibition in Liverpool, UK. DJW also provided the award-winning immersive experiences at the iconic Titanic Belfast experience center in Northern Ireland.
Let's start by rewinding to 1985, when David Willrich was the AV manager at the UK’s National Motor Museum in Beaulieu, Hampshire, a pioneer in the attractions industry…
Temaer: visitor experience, entertainment technology, TEA
Ice Projection – It's More Than A Game
By Jacquie McHale 30. May 2019
Awesome ice projections are guaranteed to drive the fans wild at NHL* matches. We talked to Dangers Inc, the Canadian mapping maestros with over 500 ice projection performances under their belt, about their approach, the technology and the challenges of projecting on ice.
*The National Hockey League is usually described as the premier professional ice hockey league in the world and was formed in 1917. There are 7 teams from Canada and 24 (soon 25) from the US in the league.
Temaer: projection mapping, visitor experience, ice projection
AI and IoT – in your hotel room
By Tom LeBlanc, Commercial Integrator 7. March 2019
Whether you see it as a bane or a boon (or simply part of the job), numerous hotel nights are the norm for many AV professionals. This week's blog takes a look at how the hospitality industry is focused on keeping pace with emerging hotel room technology, with artificial intelligence (AI) and Internet of Things (IoT) among the most likely to check in.
Read on…
Temaer: design thinking, visitor experience, internet of things, hospitality, hotel, AI
Why AV designs should be for the user experience – and how to do it
By Craig MacCormack, Commercial Integrator 15. February 2019
We’ve heard a lot about AV integrators and experience in the past few years, even more so since industry association InfoComm International rebranded itself as the Audiovisual and Integrated Experience Association (AVIXA). The truth is most integrators have been doing user experience-based AV designs for years.
Read on…
Temaer: design thinking, audience engagement, avixa, visitor experience, entertainment technology, content
Interview: Stephan Mazurek on projection design in the theater
By Jacquie McHale 9. February 2019
If you're a regular theater-goer in the Chicago area, chances are you've seen Stephan Mazurek's projection designs on the stage. He also regularly works on productions in New York and elsewhere in the US. We talked to this multi-talented storyteller – photographer, projection designer, explorer, and documentary film-maker – about recent theater projects, workflow and highlights. Read on…
Temaer: visitor experience, entertainment technology, inspiration, projection design
Five reasons to map a building
By Jacquie McHale 30. November 2018
To the average passer-by, it's a building. Maybe it's of architectural or historical interest, a landmark or even a workplace. You arrange to meet at it, you take a guided tour, or you simply drive past it without a thought. But to the lighting designer, the projection designer, the artist and the event company, every building facade is a potential canvas. This week we look at five reasons to map a building!
Temaer: wow-factor, multi-display, visitor experience, mapping, inspiration
Five examples of creative booth design
By Jacquie McHale 11. October 2018
Ready for some trade show inspiration? This week we're highlighting five booths that grabbed the attention of busy visitors with their creative use of visual effects. Enjoy!
Temaer: wow-factor, multi-display, visitor experience, mapping, inspiration, tradeshows