Ready for some trade show inspiration? This week we're highlighting five booths that grabbed the attention of busy visitors with their creative use of visual effects. Enjoy!
This week we take a look at real-time motion tracking and, more specifically, BlackTrax. We asked Igor Fernando from manufacturer CAST for a quick rundown of the system and the overall benefits of the technology.
Out of all the newer technologies that have been developed over the last 20 years, large screen LED displays surely rank among the most fascinating and influential across many market areas. Nevil Bounds shines a light on the success story of LED displays.
This week we're talking to Piotr Majewski, co-founder of MOOV, a multi-disciplinary design and production house. The award-winning Poznan-based studio prides itself on its mix of creative and engineering talent, designing innovative solutions for everything from conference setups, to cultural experiences, to complex events for global brands. So what goes into making a successful event and why is smart thinking the way forward?
Light festivals have their roots in religious and cultural beliefs, as people celebrated the end of the darkest time of the year and the return of lighter, longer days. Nowadays, festivals are often synonymous with artistry on a grand scale, showcasing innovative lighting sculptures, contemporary music and stunning projection-mapping on architectural icons. As the nights draw in (at least here in Scandinavia), why not immerse yourself in the outdoor magic of a light festival and get inspired?
Today, we have the best possible equipment and techniques for video, sound and lighting. So why is it that AV at trade shows still manages to miss the target on occasion? Nevil Bounds muses on AV and its pitfalls on the show floor.
Terry Miranda is the CEO and creative lead at UAE-based Lighthouse Productions. Originally specialising in lighting design, the company has evolved to become one of the region's leading production design companies, offering turnkey event solutions on a giant scale. We talked to Terry about recent projects, lighting design and the key to a great event.
A visual technologist and entertainment designer, Lalindra Amarasekara is dedicated to delivering remarkable experiences to audiences. As the co-founder of award-winning Cyber Illusions (Pvt) Ltd, he has been involved in many high-profile events both in both Sri Lanka and abroad. We touched base with Lalindra to talk about events – recent highlights, planning tips and biggest challenges to date. Read on…
More mapping… We've listed a further five applications showing how projection mapping can effectively transform just about anything, whether it’s spacecraft, signs, sports arenas or a 600 year-old landmark!
People often ask me what I’m doing when they see me sitting on the left or right of one (or up to three) WATCHOUT operators. “Me? I’m the content manager. Just give me your data and I’ll deal with it,” I usually reply. Judging by the number of blank looks I receive, the concept of content management is not as clear-cut as you might think. Here’s a brief look at what we do, why, and how content management could make your next production even smoother!