Esports were already booming before the pandemic and are now in an even stronger position. Adrian Pennington looks at the workflow that put the sport ahead of the rest from the start and the broader implications for the events industry in general.
Esports pioneers the future of hybrid immersive live events
By Adrian Pennington 28. January 2022
Temaer: audience engagement, esports, hybrid-events
Going virtual – museums in the age of corona
By Nevil Bounds 21. May 2020
The COVID-19 pandemic is having a huge impact on visitor numbers to museums, attractions and tourist destinations around the world. Not to mention the all-important revenue that is attached to these. What can on-line and ‘virtual’ tours offer and how many organisations have grasped the opportunities that lie out there?
Temaer: audience engagement, VR, professional, communication, AR
There's no such thing as a free lunch
By Arica Rust 16. April 2020
Sound engineer Arica Rust takes a look at some of the challenges in the world of live audio and discusses the value of a scientific approach to system optimization to create the ultimate sound experience.
Temaer: sound, audience engagement, avpro, professional
Podcast 101 – tips to get up and running
By Nevil Bounds 1. April 2020
During this difficult time due to the coronavirus outbreak, many people are turning to podcasts in order to find alternative forms of entertainment. In this blog, regular broadcaster and audio tech aficionado, Nevil Bounds, explains why it has never been easier to create your own podcast and on an economical scale.
Temaer: sound, audience engagement, podcast, avpro, professional, communication
Flexible LED content design demands a spatial mindset
By Adrian Pennington 19. March 2020
Projection has traditionally been considered to have an unassailable advantage over other media when it comes to making any surface a digital canvas. From a shop window to the facade of a cathedral, projection has the edge – particularly when the latest projection mapping techniques are employed. Is that all about to change? After walking the halls at ISE 2020, Adrian Pennington considers recent advances in direct view LED and wonders if the gap has now narrowed.
Temaer: projection mapping, LED, wow-factor, audience engagement, visitor experience, ise
Projection mapping is one of the most popular ways to create an event that’s out-of-the-ordinary. From small indoor stage effects to larger-than-life visuals on entire arenas, landmark buildings or other architectural landscapes, projection mapping as a marketing tool is here to stay.
Temaer: projection mapping, audience engagement, social media, brandbuilding
Common audio formats: Which one to use?
By David Aleksandersen 28. February 2019
Audio comes in a wide range of formats and types, just like video and images. For a media server operator, knowing your way around the audio jungle is a real plus, potentially saving you time, effort and some sleepless nights. This blog looks at the three major audio categories, and gives media server programmers a hot tip on audio format!
Temaer: audio, audio interface, audience engagement, mediaserver, wav, lossless, lossy
Why AV designs should be for the user experience – and how to do it
By Craig MacCormack, Commercial Integrator 15. February 2019
We’ve heard a lot about AV integrators and experience in the past few years, even more so since industry association InfoComm International rebranded itself as the Audiovisual and Integrated Experience Association (AVIXA). The truth is most integrators have been doing user experience-based AV designs for years.
Read on…
Temaer: design thinking, audience engagement, avixa, visitor experience, entertainment technology, content
What is projection mapping?
By Adrian Pennington 7. June 2018
Video mapping, projection mapping, 3D mapping, spatial augmented reality or plain old mapping, the technology has plenty of names but the effect can be summed up in a single word: wow! We take a quick look at what it is and when to use it.
Temaer: projection mapping, augmented reality, wow-factor, audience engagement, video, visitor experience
Control systems have evolved incredibly over the last 40 years or so, but how do you get the best out of them and make them really effective?
Temaer: audience engagement, lighting, visitor experience, GUI, control