David Aleksandersen

David Aleksandersen has extensive experience from the audiovisual industry and is an active blogger. He has been responsible for developing and executing marketing, sales and initiatives in knowledge transfer and partner training for more than 20 years. David has held positions such as Marketing Manager of Dataton, Product Marketing Manager at Barco/projectiondesign and is currently Chief Sales Officer at Amesto Growth.
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Recent posts

Why is projection mapping so popular in events and marketing?

By David Aleksandersen 22. March 2019

Projection mapping is one of the most popular ways to create an event that’s out-of-the-ordinary. From small indoor stage effects to larger-than-life visuals on entire arenas, landmark buildings or other architectural landscapes, projection mapping as a marketing tool is here to stay. 

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Temaer: projection mapping, audience engagement, social media, brandbuilding

What are the challenges of distributing 4K or 8K video?

By David Aleksandersen 14. March 2019

“4K video delivers stunning beauty and resolution. But like most new technology, it comes with challenges to overcome as well.” These were the opening sentences of a Crestron white paper, published in 2014. Now it says 2019 on the calendar, and we have a wide range of display technologies with 8K resolution. Are we ready to rumble or are we stuck with the same challenges?

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Temaer: video format, video playback, video quality, displays, 8K, 4K

Common audio formats: Which one to use?

By David Aleksandersen 28. February 2019

Audio comes in a wide range of formats and types, just like video and images. For a media server operator, knowing your way around the audio jungle is a real plus, potentially saving you time, effort and some sleepless nights. This blog looks at the three major audio categories, and gives media server programmers a hot tip on audio format!

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Temaer: audio, audio interface, audience engagement, mediaserver, wav, lossless, lossy

Part 2: Network basics for media server operators

By David Aleksandersen 18. January 2019

 

With an ever-growing number of products and systems using networks for communication and content distribution, it's more important than ever to understand the most frequent concepts and terms. In a previous post, I looked at some of the basic skills a media server operator needs in our networked world. This post digs a bit deeper. Read on…

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Temaer: network, technology, tcp/ip, lan, security, switch, firewall, router

Network basics for media server operators

By David Aleksandersen 13. December 2018

 

We live in a networked world – more and more services and products use networks for communication and content distribution. Do you need to be an IT engineer to be able to do network setups for your AV installation? Absolutely not.

If you rewind just a few years, sound, audio and lighting devices had their own, dedicated, communication connectivity. Not only did they have dedicated protocols, but also physical cables and connectors. What's more, inter-operability between these technologies was not a focus – neither for the users nor the developers. And IP (Internet Protocol) based networks were for the IT world, a completely different realm from the world of AV. But this is about to change. 

You don't need to be an IT engineer to do AV networks, but you really need to have some key network skills. In this blog post, we take a look at the following topics:

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Temaer: network, technology, tcp/ip

What are genlock, framelock, & timecode sync and when do I need them?

By David Aleksandersen 27. September 2018

In the world of professional video and audio production, maintaining a synchronized signal across multiple units, such as video cameras, screens, LED walls and multi-projector installations can be the difference between success or… disappointment (putting it mildly!).

So how can you synchronise the video signals coming out of different sources? In this blog, we take a look at genlock, framelock and timecode sync.

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Temaer: mediaserver, genlock, sync, timecode, framelock

What is MPCDI?

By David Aleksandersen 16. August 2018

We all love an acronym and here's one that seems to be popping up more and more. MPCDI is a standard format for multi-projector alignment systems, allowing full integration among a range of devices, programs and display systems. But what does that mean in reality, and why are industry standards important? 

In this article, we’ll cover the following topics related to Multiple Projection Common Data Interchange (that’s MPCDI to us!)

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Temaer: standards, video pro, mediaserver

Have you got what it takes to build your own media server?

By David Aleksandersen 2. August 2018

Getting ready to invest in a media server? Take your time, because choosing the right solution for your application requires careful thought and consideration. And before you do anything, you need to tackle the central issue: should you build your own media server or opt for a pro off-the-shelf unit? In this blog post, we take a look at some of the key factors to keep in mind before making the final call.

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Temaer: standards, video pro, mediaserver

WHAT ARE THE MOST IMPORTANT TOOLS FOR A VIDEO PROFESSIONAL?

By David Aleksandersen 21. June 2018

As any craftsman will tell you, it’s not only a matter of knowing what you’re doing, but also having the right tools for the job. And in the case of video professionals, there are an awful lot of tools out there. Here's a list of my essential items. Think I’ve missed something off the list? Add your favorite in the comments box below!

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Temaer: tools, essentials, video pro

4K, 8K, 16K – the race for higher resolutions is on!

By David Aleksandersen 14. June 2018

We have embraced 4K, and while some are still struggling to get on top of the challenges that 4K brought, several manufacturers are gearing up for 8K resolutions – and beyond! What are the benefits and challenges of higher resolutions? What products are there in the market?

In this blog, I’ve taken a look at the race for higher resolutions, and sounded out two projector manufacturers, Barco and Digital Projection, as they ramp up for 8K.

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Temaer: video quality, future, displays, 8K, 16K, pixels

About News & Views

This blog is created by Dataton, and is about multi-display software and surrounding technologies, media servers, content creation - basically anything within the AV industry that serves to enrich the audience experience! Since the 90s, Dataton has published News & Views, with content reflecting the world of multimedia communication. Views, info, and opinions expressed in News & Views are solely those of the individual authors!

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